Ilise Benun joins Jim Blasingame to reveal how to set yourself up for success when pricing a project to a customer who is clueless about how much time it takes to finish the job.

Wally Bock joins Jim Blasingame to report on the book, “Moments of Truth” which is about the moment when a customer makes the decision to stay or go, and what you have to do for your company to pass this test.

Jeff Zbar joins Jim Blasingame to reveal how he got caught in the middle between two big companies who would not take responsibility for bad service, and the lessons for small businesses.

Jack Uldrich joins Jim Blasingame to reveal why your company has to stay current with industry and marketplace trends, and that the best people to help you with this are your customers.

Janet Christy joins Jim Blasingame to talk about the two elements of customer service: the personal and physical contact with customers and the execution of delivering or solving a problem.

Janet Christy joins Jim Blasingame to tell stories about how companies attempted to deliver customer service and failed, because employees weren’t trained properly in how to deal with difficult situations.

Tim Berry joins Jim Blasingame to reveal the second of three factors in strategic thinking, including an understanding of your market and what it bears for your business.

Peter Meyer joins Jim Blasingame to tell a story about using a kind of string theory to consider professional options for the rest of your life.

Peter Meyer joins Jim Blasingame to tell a story about a conflicted manager who was approaching a business challenge, and used a kind of string theory to make all decisions and focus on what was best for the customer.

Jonah Berger joins Jim Blasingame to reveal how invisible influence works, and how you can harness that power as a tool and minimize any negative influences.