Category: Marketing, Branding, Advertising
Google's new SEO rules may hurt you. Kathy Perry joins Jim Blasingame to report on new Google SEO rules regarding press releases and how this might hurt you, plus new Facebook privacy changes.
Don't dismiss Instagram as a resource for reaching customers. Kathy Perry joins Jim Blasingame to reveal ideas on how business-to-business models can use Instagram.
Do lawyers deserve their low approval rating? John Peick joins Jim Blasingame to talk about why lawyers deserve some of their bad press, but not all of it.
Your business could benefit from the book you write. Wally Bock joins Jim Blasingame to talk about why there are no more excuses for not writing your book, plus how it could benefit your business.
Get your book started by writing a booklet. Wally Bock joins Jim Blasingame to talk about how to get your book writing project off the ground by breaking it into smaller parts, like beginning with a booklet.
Your business could benefit from the book you write. Wally Bock joins Jim Blasingame to talk about why there are no more excuses for not writing your book, plus how it could benefit your business.
How deep are you going into Google Analytics? Philippa Gamse joins Jim Blasingame to encourage you to dig deeper into the information available from Google Analytics, plus whether you should hire someone to help you with this.
There is a lot you can learn about your online traffic besides number of visitors. Philippa Gamse joins Jim Blasingame to reveal how to sign up for Google Analytics, plus some of the different information elements that are available.
A SCORE volunteer relates client expectations and reality of social media. Steve martin joins Jim Blasingame to share his experiences with small business clients who are trying to create a successful social media strategy.
Where is the ROI for a small business social media strategy? Ilise Benun joins Jim Blasingame to compare a traditional marketing strategy and a social media strategy, and conclude that you need both/and, not either or.
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