Category: Marketing, Branding, Advertising
Kristina Podnar joins Jim Blasingame to reveal what voice search is, how it works, and why small businesses have to prepare their online presence to be relevant with this increasing customer expectation.
Kristina Podnar joins Jim Blasingame to identify what marketing and lead generating automation is, and why it’s what small businesses have to do to stay relevant in a marketplace dominated by big tech.
Lisa Kunin joins Jim Blasingame to share their experiences together over 23 years in presenting quality radio conversation, and how things have changed in the past quarter-century.
Grant Leboff joins Jim Blasingame to reveal how face-to-face retail will fair against the growth of e-commerce, plus what will be the role of salespeople in the post-pandemic economy.
Grant Leboff joins Jim Blasingame to discuss the trends in how customers want to connect, as well as how their expectations are changing, and in some cases even conflicting with classic value propositions.
Jim Blasingame discusses why your online footprint must be mobile-ready or you’ll be irrelevant to half of the prospects in the U.S.
Karen Cortell Reisman joins Jim Blasingame to reveal three key practices that will help you become relevant to prospects, including networking for introductions, asking for those referrals, and nurturing those relationships with more support than selling.
Karen Cortell Reisman joins Jim Blasingame to reveal the best way to get deleted by a prospect is to use self-references in your messaging, instead of learning what that person would find relevant.
George Troy joins Jim Blasingame to remind that the fundamentals won’t change in the post-pandemic economy, including being flexible, shifting to new opportunities, and offering at least online shopping, if not e-commerce.
Marc Lieberstein joins Jim Blasingame to reveal how a franchise relationship works between a franchisor and franchisee, and how that creates a consistent product customers can count on wherever they find it.
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