What are the four decisive moments of every customer relationship? Roberts Bloom joins Jim Blasingame to talk about the four critical moments as you connect with prospects and customers: now or never, make or break, keep or lose, and the multiplier.

When did your customers become the experts? Roberts Bloom joins Jim Blasingame reveals that your customers are increasingly becoming experts on what they want and what you sell, and how your business must be prepared to connect and serve these experts.

How do you convert a customer complaint into an opportunity? Don Cooper joins Jim Blasingame with tips on turning a customer’s problem into an opportunity by trying to win (keep the customer) instead of trying to be right.

Do you know how to accomplish the quantum leap in business? Jeff Zbar joins Jim Blasingame to talk about how proposals you've given in the past can resurrect in the future, which give rise to what Jim calls the quantum leap in business.

What do you do when a prospect you've been working on doesn't close? Jeff Zbar joins Jim Blasingame with tips on what to do and how to act when a prospect tells you they are not going to give you the sale.

How do you motivate your ideal customer to take action? Josh Costell joins Jim Blasingame to reveal how to "advance or abandon" a prospect or customer by implementing a well-defined call to action to determine how invested the prospect is in your relationship.

Do you know how to qualify your ideal customer? Josh Costell joins Jim Blasingame to discuss how to identify and qualify your ideal customers by asking them what they want and value, and when you find that customer, how to ask them for referrals.

Do you know how to identify your ideal customer? Josh Costell joins Jim Blasingame to discuss why you should only be focusing on those prospects and customers who are suited for what you sell, the value you deliver and what you have to charge for it.

There are at least six reasons why social media is good for your small business. Brian Moran joins Jim Blasingame to discuss the six reasons to use social media for your business, including lead generation, customer service, networking and public relations.

Can the experience we deliver to customers overcome a pricing premium? Peter Meyer joins Jim Blasingame to propose that delivering a customer experience that includes peace of mind and trust can go a long way to helping a small business maintain a premium pricing structure.