Category: Marketing, Branding, Advertising
Cindy Miller joins Jim Blasingame to reveal why small businesses must focus their communications on the target customer for their business, including traditional and social media.
Jay Baer joins Jim Blasingame to reveal that EGC – employee generated content – can be a powerful part of your marketing strategy.
Mark Pinard joins Jim Blasingame to talk about how far performing payroll tasks have come for small businesses, from an administrative nightmare to having several options.
Kathy Perry joins Jim Blasingame to reveal that social media sites will allow you to download your archived activity, including community members and their contact info, and why you must do this.
Kathy Perry joins Jim Blasingame to reveal how you can now deliver slide show messages in Twitter and how to use that capability.
Jim Blasingame reveals how demonstrating your value is an important relevance factor in meeting customer expectations before they know if you’re competitive or not.
Cliff Ennico joins Jim Blasingame to reveal what it looks like when the social media platform you use to connect with customers make new rules that hinder your ability to make those connections.
Jim Blasingame reveals how whatever your business is doing tomorrow or into the future will depend upon your business’s ability to be relevant to customer expectations first, and competitive second.
Marie Dubuque joins Jim Blasingame to recommend turning resolutions into much smaller goals that can be achieved incrementally all year.
Ilise Benun joins Jim Blasingame to talk about how to focus and quantify your goal setting, especially when trying to identify your ideal customer profile.
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