Category: Marketing, Branding, Advertising
Ivan Misner joins Jim Blasingame to reveal that most people fear snakes less than speaking in front of an audience, and how to eliminate that professional defect with specific suggestions.
Bill Schley joins Jim Blasingame to reveal that if you want to stay relevant – especially in a post-pandemic economy—you have to answer these questions from customers: what do you sell?; why do I need it?; and why should I buy it from you?
Bill Schley joins Jim Blasingame to remind us that a brand is “a difference attached to your name,” and how to leverage that power in a post-pandemic marketplace.
Kathy Perry joins Jim Blasingame to report on a new platform by Snapchat that will create its own ecosystem like the ones enjoyed by Google, Facebook and Apple.
Dawn Fotopulos joins Jim Blasingame to reveal the essentialness of having an online presence – including a mobile site – as we shift into the post-pandemic economy.
Bob Negen joins Jim Blasingame to discuss the unprecedented challenges Main Street retailers have had during the pandemic, and offer suggestions on how to pivot, including some real life examples.
Robert Grede joins Jim Blasingame to discuss some of the steps involved in getting your book written, edited, and published in a form that can be sold or given away, including how to use the book for more than to just sell it.
Robert Grede joins Jim Blasingame to discuss the reasons why anyone – including Main Street business owners – should consider becoming the author of a book, including some of the issues of getting it published.
Catherine Kaputa joins Jim Blasingame to discuss some of the ways the post-pandemic marketplace will be different, and how to use the best branding techniques, including letting technology help you.
Catherine Kaputa joins Jim Blasingame to reveal some of the key steps to take to get your business and your brand ready to restart, including an audit of your website and physical store, and staying in touch with customers even when they aren’t buying.
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