Category: Marketing, Branding, Advertising
What is a canonical tag and why should you care? Kirk Cheyfitz joins Jim Blasingame to discuss how to use canonical tags with your original content to maximize how search engines help you find customers.
Do you know how to help Google send you customers? Kirk Cheyfitz joins Jim Blasingame to discuss how Google has refined the way it helps customers find you and how you can take advantage of this change by creating original content.
Content is how customers find and become attracted to you. Kirk Cheyfitz joins Jim Blasingame to discuss why the future of even the smallest business will depend upon how it focuses on the quality and origin of its content.
Mobile will open up the world to small businesses. Chuck Martin joins Jim Blasingame to talk about why the global adoption of mobile computing will create unprecedented opportunities for small businesses.
Small businesses can claim an advantage with mobile computing. Chuck Martin joins Jim Blasingame to report that mobile computing, new customer expectations and social media are creating advantages for small businesses.
What is your mobile strategy? Chuck Martin joins Jim Blasingame to discuss why the power of mobile computing and the global growth of smart phones is changing the marketplace and how you do business.
The phone book is not your prospect list. Ellen Rohr joins Jim Blasingame to talk about how to raise your prices by focusing on the customers who will pay what you have to charge, instead of trying to conquer the world.
In the 21st century, small businesses have a marketing advantage. Ed Abel joins Jim Blasingame to talk about the marketing advantage of small businesses because of increasing demand by customers for values and relationships.
The image you project to prospects and customers is important. Jane Pollak joins Jim Blasingame to discuss regularly updating your marketing materials, including your digital profiles, to represent yourself accurately and professionally.
Convert your expertise into podcasts. Kathy Perry joins Jim Blasingame to talk about using technology tools, like podcasts and online article directories, to demonstrate your thought-leadership.
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