Ilise Benun joins Jim Blasingame to reveal how to use high tech to learn about customer expectations, and then deliver a print version of your proposed solution offering.

Ilise Benun joins Jim Blasingame to reveal why content marketing won’t work for small businesses, if it’s not focused more closely on specific customer expectations and relevance.

Ross Kimbarovsky joins Jim Blasingame to reveal that the second greatest mistake small businesses make is not having a budget for marketing, and to reveal what should be in that budget.

Ross Kimbarovsky joins Jim Blasingame to reveal that the greatest mistake small businesses make going to market is in assuming all customers want the same thing, and how to break that cycle.

Kristin Zhivago joins Jim Blasingame to reveal that digital marketing must be accomplished by all businesses, including small ones, and why this is the greatest challenge for Main Street businesses.

Kristin Zhivago joins Jim Blasingame to reveal that the greatest mistake small businesses make is to think they can presume what their customers expect from them.

Rick Mathieson joins Jim Blasingame to report on some of the algorithm changes Facebook is making to their advertising strategy, which will likely impact how you do business with them, and not in a good way.

Karyn Schoenbart joins Jim Blasingame to reveal that the most successful CEOs practice their communication to be clear and concise, and they always work on being a better delegators.

Kathy Perry joins Jim Blasingame to explain what a micro-influencer is, and whether you should consider using them to help you with targeted lead generation.

Kathy Perry joins Jim Blasingame to report on the announcement that Facebook is considering joining the online dating industry, and the industry implications that created.