Bob Negen joins Jim Blasingame to discuss the concept of a business having a culture, and then why that culture must be focused on the most important member of your business, the customer.

Chip Kahn joins Jim Blasingame to reveal that small businesses have a big job ahead of them delivering at least the minimum level of tech experience expected by customers.

Chip Kahn joins Jim Blasingame to reveal why 60% of customers surveyed said they would choose a big business first, because of the tech experience. Ouch! Small business owners, call your office.

Chip Kahn joins Jim Blasingame to reveal the research on what tech experience customers expect from the businesses they use, especially being mobile ready.

Alan See joins Jim Blasingame to identify some of the steps and best practices to use to make sure your marketing strategy includes building rapport, delivering credibility and earning trust.

Alan See joins Jim Blasingame to reveal how rapport, credibility and trust are the three power ingredients to combine in your marketing strategy to drive lead generation.

Ruth King joins Jim Blasingame to discuss how creative marketing, and knowing what your customers want rather than need, will help your profit margin more than a loss leader strategy.

Adam Witty joins Jim Blasingame to reveal how to use PR and the media to help you promote your business, but only if you can work within their parameters.

Ross Kimbarovsky joins Jim Blasingame to recommend three key marketing steps to take, including delegate, automate and outsource the tasks so the job gets done.

Ross Kimbarovsky joins Jim Blasingame to reveal why most small businesses will fail in the 21st century without a comprehensive and contemporary marketing plan.