Jim Blasingame offers tips on how to strategically think about transactions with your B2B customers - and create customer loyalty - by helping your customers build better relationships with their customers.

Your customer's experience is only as good as your front line employee. Dave Anderson joins Jim Blasingame to talk about creating great customer experiences by training employees how to wow them with a list of "always and nevers."

Do you have a strategy for acquiring and serving customers? Walter Kiechel joins Jim Blasingame to talk about why every business must develop a strategy that produces and maintains customer relationships.

Are your employees committing customer service atrocities? Ruth King joins Jim Blasingame to share recent customer service experiences, and what you can do to assure your employees are not running customers away.

Sales training implementation is not instinctive. Rob Jolles joins Jim Blasingame to discuss how to create and implement a plan to follow through on training for your sales force so you can meet your sales revenue goals.

Do you invest in training for your sales force? Rob Jolles joins Jim Blasingame to talk about the importance of a company sales training strategy so you know how to measure the performance of your sales team.

Do your sales people ask customers for the business? Rob Jolles joins Jim Blasingame to discuss why training your people about how to ask for the business won't put you in a position of presuming it's being done.

How can you make everyone happy when a sale is made? Gene Siciliano joins Jim Blasingame to discuss how to structure a sales compensation plan that doesn't result in the business owner resenting the money the sales staff are making.

Is your commission structure good for all parties? Gene Siciliano joins Jim Blasingame to talk about how to structure a commission pay plan for sales people that motivates them to sell the products that are best for the company.

Do you have a good compensation plan for your salespeople? Gene Siciliano joins Jim Blasingame to discuss some of the basic elements of an effective leveraged (commissions, bonuses) compensation plan for sales people.