Skip Miller joins Jim Blasingame to remind you that since 2008, spending decisions are being made higher in your B2B customer organizations, and how to deal with that reality.

Skip Miller joins Jim Blasingame to reveal why you have to know the language of two kinds of B2B decision-makers: managers below the line and executives above the line.

Jim Blasingame reveals why your future is 100% dependent upon your response to the expectations of your customers.

John Dini joins Jim Blasingame to reveal that giving customers what they want instead of what they need will increase both sales and profits through long-term customer relationships.

John Dini joins Jim Blasingame to reveal why businesses have to make sure they’re giving customers what they really want, not just what they say they need.

Jeff Ericson joins Jim Blasingame to reveal some of the elements of a reputable brand, including a viable business model, knowing your customer profile, and location.

Jim Blasingame reminds you of his predictions for 2014 along with what actually happened and his score.

John Patterson joins Jim Blasingame to talk about what you have to do to prepare your employees to connect with and serve the wired customer.

John Patterson joins Jim Blasingame to reveal how the wired customer behaves and offer suggestions on how to make sure your business stays relevant to them.

Sean Callahan joins Jim Blasingame to reveal what big data is, how it works, and how businesses can benefit from tracking it.