For B2B sales success, the customer experience is everything, according to Jim Blasingame, who reveals the way business-to-business selling must be conducted in The Age of the Customer™.

The Age of the Customer™ is good news for small business. This is the message Kirk Cheyfitz reports with Jim Blasingame, as they identify a number of examples of why small businesses have advantages over big businesses, especially when connecting with customers.

What's the best use of your time and resources when it comes to customer acquisition? Joseph Jaffe agrees with Jim Blasingame that we're in The Age of the Customer™, and he offers several tips and best practices on that will help you keep the customers you have so you have to spend less time finding brand new ones.

How does a small business find relevance in The Age of the Customer™? Jim Blasingame identifies the markers of what he calls The Age of the Customer™, how this is changing the marketplace and what businesses have to do to compete in this new Age.

Jim Blasingame reports on small business in The Age of the Customer™, as he explains how control of the relationship between your business and your customers has now shifted completely to the customer's side, and he explains how you should respond.

What is the role of trust in the new marketplace era we're entering? Stephen M.R. Covey joins Jim Blasingame to discuss why operating with trust and fostering its growth will be more critical to success in The Age of the Customer™.

How will customer care change in The Age of the Customer™? JoAnna Brandi and Jim Blasingame talk about what small businesses are going to have to do to take care of customers in an age when customers have total control over the relationship.

In The Age of the Customer™, employee engagement is paramount. Chester Elton and Jim Blasingame reveal why employee engagement is needed now more than ever, including some real examples of how two businesses increased their bottom lines by increasing employee engagement.

The Age of the Customer™ has begun. John Stanton joins Jim Blasingame to talk about all of the reasons why the customer is now in complete control over the relationship with you, and how the way you used to serve customers will not get the job done today.

The new customer paradigm: total control. Jim Blasingame reveals the three customer relationship elements that are part of The Age of the Customer™, and what small businesses must do about it.