Tom Borg joins Jim Blasingame to discuss some of the mistakes small businesses make regarding making their business customer friendly, and how to make the necessary changes.

Carson Kyhl joins Jim Blasingame to talk about how his company helps clients who are building things and need to navigate the troubled waters of licenses and permits, how these services help customers, and some of the mistakes they made.

Bob Prosen joins Jim Blasingame to reveal how to be more proactive in how you think about customer relationships, so you plan for what you want from customers, instead of wondering what they’ll give you, plus the power of employee engagement.

Beverly Flaxington joins Jim Blasingame to reveal some tips on how to communicate the value you deliver based on what customers have told you.

Beverly Flaxington joins Jim Blasingame to reveal why you must determine what customers think is the value you deliver, that makes them do business with you.

Christopher Bishop joins Jim Blasingame to discuss the fast evolving expectations of customers, and how to use technology to discover, anticipate, and deliver on those expectations.

Ken Tencer joins Jim Blasingame to reveal that whatever your company should be doing tomorrow, or next year is 100% knowable, and is in the heads of your customers, but you have to go get it.

Bryan Mattimore joins Jim Blasingame to reveal the innovation and creativity customers are demanding – without realizing it – as they continue to modify their expectations, empowered by technology.

Chip Bell joins Jim Blasingame to explain why front line employees have to be trained to be customer scouts to bring back the perceived expectations of customers.

Chip Bell joins Jim Blasingame to reveal that as much as you work on strategies and facts and figures to get customers to buy from you, they’re basing their decision on perception, not fact.