Robert Grede joins Jim Blasingame to reveal that even though you deliver two of the three key advantage elements, price, service and quality, you should promote only one of those two.

Robert Grede joins Jim Blasingame to reveal that you can have any two of price, service and quality, but not all three, and why this is important to know.

Olalah Njenga joins Jim Blasingame to reveal some of the best practices that will help you have a great year-end finish in sales, including making sure you focus on those customers who can close this year.

Barbara Luther joins Jim Blasingame to reveal how to evaluate some of the offers you get in the mail and by email, as to whether they’re illegal or just not a good deal.

Jim Blasingame reveals that the energy driving The Age of the Customer is from the new expectations of customers provided by the increased availability of information.

Jim Blasingame reveals the parallel universes of the Age of the Seller and The Age of the Customer, how the former is being replaces by the latter, and how that is impacting your business.

Kathy Perry joins Jim Blasingame to reveal the shear enormity of eyeballs that are using social media to inform themselves on many levels.

Kathy Perry joins Jim Blasingame to offer some suggestions about how to use social media to maintain relevance on Small Business Saturday.

Mark Babbitt joins Jim Blasingame to talk about the fact that the term social media is unintuitive for small business owners and why they should think of it more in terms of different ways to connect with customers.

Mark Babbitt joins Jim Blasingame to reveal the impact of social media as a marketing paradigm shift and how a call-to-action is now less impactful than demonstrating relevance to prospects.