Category: Customer Care
Someone is buying something from somebody right now; it might as well be you. Mike Stewart joins Jim Blasingame to talk about how to get your share of the sales that are happening, even if it's not as much as you would want. They also talk about what selling is going to look like in the future.
Will customer care look different in the future? John Patterson and Chip Bell think it will, as they speak with Jim Blasingame about the how much loving up our customers will change as we move into the next era of the marketplace, including e-customer service.
According to Bob Kustka and Jim Blasingame, a simple "Thank you" to customers could be the silver bullet that brings a customer back. And yet, these two words are too often not part of the conversation. Bob and Jim talk about this missing element and how and why it must be part of your small business customer care strategy.
Don't let bad breath derail your sales strategy. Breath expert, Dr. Harold Katz, joins Jim Blasingame to talk about the causes of halitosis and a number of tips on how to keep your breath fresh.
How will small business marketing be different after 2009? Bob Bly joins Jim Blasingame to talk about the state of connecting with prospects and turning them into customers, including the new ways customers want to connect with you.
Do you know that your small business has an online reputation? Larry Weber joins Jim Blasingame to discuss the reality of the online media world where customers are free to publish and distribute whatever they want about your company. Your job is to give them more good things to say than bad things.
How does a small business earn customer loyalty to the level that sustains successful repeat sales? Tom Asacker joins Jim Blasingame to offer a number of valuable tips and best practices on how to make your customers think about you when they need what you sell and come back - and - tell their friends.
The future of online customer relations for small businesses is called the virtual world. Jorian Clarke joins Jim Blasingame to explain how virtual world technology can be used to create a better community experience for your customers.
Creating and nurturing a dynamic referral strategy is one of the most important elements of a successful small business marketing plan, according to John Jantsch, who joins Jim Blasingame to talk about specific tips and best practices in giving and receiving customer referrals.
The most important thing you need to sell successfully is what's in the head of your prospects and customers. Sam Richter joins Jim Blasingame to talk about how to make sure your sales calls are oriented around what's important to them, rather than what's important to you.
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