Andrew Sherman joins Jim Blasingame to reveal what a Tedx Talk is, how he got invited to deliver one, what he had to do to deliver it, and why we should care.

Lois Geller joins Jim Blasingame to talk about how we should think of our marketing effort and strategy the way Olympic champions go about seeking the level of excellence that produces gold medals.

Lois Geller joins Jim Blasingame to reveal how our marketing messages have to be developed to deliver a relevance message, rather than our business message.

Bob Bly joins Jim Blasingame to take on the touchy subject of whether the different generations of marketers can learn anything from each other.

Bob Bly joins Jim Blasingame to discuss the history of copy writing and content, how they should not be interchanged, but how the complement each other.

Jay Baer joins Jim Blasingame to reveal four options businesses can use to maximize the effectiveness of marketing on Facebook while growing a customer list.

Jay Baer joins Jim Blasingame to reveal the changes Facebook has made that impact how many of your followers actually see your content and offerings.

Jay Baer joins Jim Blasingame to talk about the balance between using social media platforms successfully without putting all your customer relationship eggs in their baskets.

Jim Blasingame reveals how Hidebound Sellers will become extinct in The Age of the Customer, and will be replaced by Visionary Sellers.

Rick Maurer joins Jim Blasingame to reveal how user-generated content, aka, UGC, is the appraisal of your business by others and how it is regarded by prospects.