Kristin Zhivago joins Jim Blasingame to reveal how to add human capability to your social media strategy, including in-house talent and outside expertise.

Kristin Zhivago joins Jim Blasingame to discuss the power of earned media from customer endorsements as the best form of digital marketing.

Karen Cortell Reisman joins Jim Blasingame to report on how showing up, speaking up, and following up will get your message heard above the noise, including how it worked for her.

Karen Cortell Reisman joins Jim Blasingame to report on a presentation she made at the Hebrew University in Jerusalem, which including identifying that if you want to be heard, you have to show up with the content, credentials, and come-across.

Walter Kiechel III joins Jim Blasingame to recommend having an editor and a curator to help develop a content and frequency schedule/strategy for brand promotion on social media.

Walter Kiechel III joins Jim Blasingame to discuss how to promote your personal brand without exposing too much of yourself and encroaching on our privacy.

Pam Danziger joins Jim Blasingame to reveal the increase in numbers and attitude of luxury shoppers, plus how to deal with fashion-centric customers.

Pam Danziger joins Jim Blasingame to reveal how weather can take a toll on a retail business, and how to manage your marketing and customer care around it.

Ross Kimbarovsky joins Jim Blasingame to discuss the concept of rebranding, what it takes, what it looks like when it’s needed, and how to make it happen without losing customers.

Ross Kimbarovsky joins Jim Blasingame to reveal the true definition of a brand strategy, what a real brand is, and why small businesses should focus on brand-ding where your brand dings in the customer's head when they need what you sell.