Kathy Perry joins Jim Blasingame to report on a new capability that Facebook advertisers can use to improve their lead generation success.

Jim Blasingame reveals why even successful growth doesn’t always lead to long-term success, and one of the keys is to understand the fundamentals of how to capitalize growth.

Mark Babbitt joins Jim Blasingame to discuss how our social media strategies have to include the cool tech features and benefits while recognizing that customers are still analog humans, also, how to deal with negative reviews.

Nate Olsen joins Jim Blasingame to reveal how larger companies are helping small firms build referral environments to find customers and strategic vendor-partners.

Rob Grede joins Jim Blasingame to reveal that cultivating influencers leads to high marketing ROI, as does creating native ads and of course, anything to do with video.

Rob Grede joins Jim Blasingame to reveal that measurement has never been easier to track marketing performance, and focusing on specific prospects, not broadcast marketing, is more efficient and delivers a higher ROI.

Ramon Ray joins Jim Blasingame to reveal how being a celebrity in your own market can set you apart and increase your competitiveness against the big brands and celebrity CEOs.

Ramon Ray joins Jim Blasingame to reveal how every Main Street small business owners can profit from becoming a Celebrity CEO in their market.

Alan See joins Jim Blasingame to reveal how to use the younger generation to perform social media strategy, but not to delegate the messaging and content to them.

Alan See joins Jim Blasingame to report on how getting free support on social media through a college class project might not be the best option for real market-based solutions.