Rob Grede joins Jim Blasingame to reveal that cultivating influencers leads to high marketing ROI, as does creating native ads and of course, anything to do with video.

Rob Grede joins Jim Blasingame to reveal that measurement has never been easier to track marketing performance, and focusing on specific prospects, not broadcast marketing, is more efficient and delivers a higher ROI.

Karen Cortell Reisman joins Jim Blasingame to reveal that the second five of the 10 most powerful words to remember as you go to market is: they know and trust. As in people they know and trust.

Karen Cortell Reisman joins Jim Blasingame to reveal the first five of the 10 most powerful words to remember as you’re putting your go-to-market philosophy and strategy together: People do business with people...

Adam Witty joins Jim Blasingame to reveal some of the pillars of a successful business brand, including a 21st century lead-generating strategy, and talking with customers with your authentic voice.

Adam Witty joins Jim Blasingame to discuss how small business owners can increase their brand power by developing a strategy and content around their subject-matter expertise.

Catherine Kaputa joins Jim Blasingame to discuss the elements of a leadership brand, including what you stand for, your credentials and whether you can be taken seriously or not.

Catherine Kaputa joins Jim Blasingame to discuss the brand opportunity for the freshmen women in Congress, what created this increase in women winners, and how some of their brand elements could backfire.

Kathy Perry joins Jim Blasingame to reveal how super-targeting is different from local ads, and why they’re going to be the future of digital ads.

Kathy Perry joins Jim Blasingame to reveal how Facebook is adjusting their algorithms from relevance to quality and engagement focused, and why that will matter to you.