Category: Marketing, Branding, Advertising
Facebook and small businesses have to monetize users. Rick Mathieson joins Jim Blasingame to talk about what small businesses can learn from Facebook's attempt to monetize users.
Will Facebook survive social media's evolution? Rick Mathieson joins Jim Blasingame to discuss the future of social media, including whether Facebook and the other popular platforms will survive the evolution of this new marketing discipline.
What does the "ding" in your branding sound like to customers? Jim Blasingame to talk about the customer half of your brand effort, including the different ways customers hear the "ding" in your branding.
Are you cut out to be an entrepreneur? Jim Blasingame reveals the difference between an entrepreneur and a small business owner, and why the distinction matters.
Obamacare's greatest enemy is Health Savings Accounts. Jim Blasingame to explain why Health Savings Accounts are the greatest enemy of ObamaCare, because it helps Americans become health care consumers, not just patients.
Is social media maturing well? Steve Strauss joins Jim Blasingame to discuss the relevance of social media as it matures into more utility and less of a craze.
Does your team understand your business' brand story? Richard Hooker joins Jim Blasingame to talk about how to create, document and train your team on how to tell your brand story to customers.
Be proactive with marketing plans as the economy softens. Steve Martin joins Jim Blasingame to discuss things you can do to hold on to customers, even if they cut their budgets.
How much are you using the Cloud? Jim Blasingame talks why web-based, or Cloud resources are helping small businesses compete on a higher level, plus grow quicker and create more profits.
Your users are different from Facebook's users. Jim Blasingame to reveal how small businesses have to treat their users differently than Facebook, so they will pay you money, not just a visit.
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