How do small business retailers deal with the challenges of this recession? James Dion and Jim Blasingame talk about tips an best practices that will help a retailer not only survive but actually thrive this year.

When the economy is off, do you cut back on marketing and advertising? Stephanie Hobbs joins Jim Blasingame with research that shows why marketing is critical to survival, especially in a recession.

How can a home-based business find success during a recession? Beverley Williams joins Jim Blasingame to talk about why home-based businesses should focus on green products and services as a marketing strategy.

Can you actually grow sales in a recession? Joanne Black says yes, and she talks about how with Jim Blasingame, including how to get more referrals and creative ways to help existing customers do more business with you.

How can a small business owner stay positive with so much negative news everywhere? Jane Pollak joins Jim Blasingame to talk about how to find success by focusing on the positive aspects of our businesses and our lives.

Can you survive in 2009 by connecting with customers instead of just marketing to them? Charlie Fewell joins Jim Blasingame to talk about making sure customers know we appreciate their business and that our employees are trained to do the same thing.

How do we get our customers to be honest about who makes the buying decisions? Steven Gaffney joins Jim Blasingame with some valuable tips on how to do a better job of communicating with our customers and prospects.

What are some of the key small business marketing strategies for 2009? Jeff Dobkin joins Jim Blasingame to talk about some of the things small businesses can do to stay in front of prospects and customers in a recession.

What do customers want during a slow economy? Martin Lindstrom joins Jim Blasingame to say that small businesses should not discounting their brands, but rather find other ways to give customers a good deal.

Is it more important during a recession for a small business to communicate with prospects and customers in a recession? Alison Diboll joins Jim Blasingame to discuss this and to offer a communication strategies.