Kathy Perry joins Jim Blasingame to report on how LinkedIn is helping users share content with others in more ways, including hashtags and attachments.

Bryan Mattimore joins Jim Blasingame to reveal why your connection to customers is your best source of market research information, but it has to be conducted without your bias.

Bryan Mattimore joins Jim Blasingame to reveal why small businesses can’t avoid conducting market research, and how to do it without spending any money.

Ilise Benun joins Jim Blasingame to reveal why marketing efforts have to be built on the foundation of what’s relevant to targeted prospects, not shotgunning your message about what you do.

Ilise Benun joins Jim Blasingame to reveal the difference between networking and being a strategic networker, including making your networking efforts focus on your company goals, not just on meeting people.

Anna Redmond joins Jim Blasingame to report on the marketing strategy that Campbell’s used to appeal to the values of Millennials to penetrate the Gen Y millions.

Anna Redmond joins Jim Blasingame to reveal that more than any other generation before, Gen Y makes buying decisions more on how they feel about the business than about the product.

Anna Redmond joins Jim Blasingame to reveal the reason Gen Y is so much different is because they look at themselves and their worlds completely different from any previous generation.

Catherine Kaputa joins Jim Blasingame to share some stories about big companies that made major brand overhauls, including to the point of changing their legacy names, like Kentucky Fried Chicken to KFC.

Catherine Kaputa joins Jim Blasingame to reveal some of the reasons every brand element must be evaluated and tweaked regularly, and in some cases, completely overhauled, based on customer expectations.