Your salespeople have to be prepared to sell in the Age of the Customer. Brad Huisken joins Jim Blasingame to talk about how small businesses should prepare for the new customer expectations in the Age of the Customer.

Why is listening the best communication tool? Karen Reisman joins Jim Blasingame to explain why the best way to become a better communicator is to learn how to listen.

Are you communicating value to your customers? Karen Reisman joins Jim Blasingame to talk about how to communicate to business customers how you help them make money and how you make the lives of retail customers better.

Do you think about customer service in transaction terms? Ed Abel joins Jim Blasingame to talk about why the only way to deliver excellent customer service is to think about the solution in terms of a relationship with the customer, not a transaction.

What is the best way to express appreciation to customers? Ed Abel joins Jim Blasingame to talk about some of the specific ways to train employees - and owners - how to properly and effectively express and show gratitude to customers for their business.

Why do small businesses make customer service so difficult? Ed Abel joins Jim Blasingame to talk about why too many small businesses actually think they're really good at customer service - but that's not what their customers would say.

Do your customers know all the things your business offers? Ruth King joins Jim Blasingame to talk about staying top-of-mind with customers by making sure they know all the products and services you offer.

What causes a small business to lose a customer? Ruth King joins Jim Blasingame to reveal some of the reasons customers don't come back to your small business, and they're all self-imposed.

What is a sales engine? Darren Pleasance joins Jim Blasingame to explain explain that a sales engine is the collection of resources it takes to have a high performing sales model, plus finding growth before your competitors.

What do customers want? Darren Pleasance joins Jim Blasingame to explain the role that sales plays in driving business performance, plus how customers are learning about your product & purchasing through many different channels & you have to be available to them on all of them.