Transforming marketing strategies into connecting strategies is one of the keys to success in the future. Tom Asacker and Jim Blasingame talk about the thinking and the steps that have to take place in order to connect with customers with dialogue rather than talk at them.

Could 2010 be the year of the Introvert? Patricia Weber joins Jim Blasingame to discuss the reasons that 2010 could be the year of the Introvert. They also talk about the idea that small businesses are the introverts of the global economy.

What's it like being in the lobster business? Lobsterman, John Ready talks to Jim Blasingame about this, plus how his company created a marketing strategy that transcended their product.

Is your small business going through a PR crisis? Brian Dobson and Jim Blasingame talk about what steps you should take to make things right with your customers.

How can a real estate agent go from selling houses to becoming an inventor and then an entrepreneur? Jean Newell joins Jim Blasingame to talk about how she came to reinvent herself as an inventor and successful entrepreneur.

Preparing your business for 2010, says Ilise Benun, as she tells Jim Blasingame, should include seeking counsel from professionals advisors as well as friends on your plans of your business, since they will be able to take a less passionate view.

It's finally official: women aren't easy to understand. Mary Lou Quinlan explains to Jim Blasingame why women withhold information, and what businesses need to know in order to connect with them.

How do you prioritize debt obligations and payments when cash flow goes negative? Jerry Silberman reveals with Jim Blasingame how to deal with creditors based on their impact on your ability to stay in business.

Selling in 2010 is more about connecting with customers and delivering solutions and less about closing. Robert Jolles joins Jim Blasingame to discuss how to get your share of sales in the emerging economic recovery.

How is an online marketing strategy like an octopus? In this interview with Jim Blasingame, Cliff Ennico uses the octopus analogy to encourage small businesses to create an online marketing plan that integrates with the traditional marketing strategy.