Ruth Sherman joins Jim Blasingame to propose that many of the messages we’re getting about older Americans cast a negative light on their relevance in the workplace, which is not only invalid, but also not good economics.

Bob Negen joins Jim Blasingame to reveal some of the ways small retailers can use AI to anticipate what customers want and raise their relevance and competitive level.

Bob Negen joins Jim Blasingame to discuss what’s new and what’s fundamental for Main Street retailers to serve customers in the Digital Age, including the fact that you still have to earn their business.

Jim Blasingame reveals the power of relevance in The Age of the Customer, how to accomplish it, and why it now precedes competitiveness in the customer decision-making process.

Jim Blasingame reveals why relevance is your customers’ new prime expectation, plus even if you’re competitive, why customers may rule your business in or out – likely before you know they exist.

Sarah Hiner joins Jim Blasingame to reveal why, with all of our digital tools, what is delivered to your old-fashioned mailbox every day is still relevant to much of the population.

Jeff Zbar joins Jim Blasingame to reveal some of the new ways you can get customers to pay you immediately, so your checks don’t get stuck or worse, lost.

Ramon Ray joins Jim Blasingame to reveal why you have to ask customers what’s important to them as they consider doing business with you, and then develop a content marketing strategy around that.

Ramon Ray joins Jim Blasingame to reveal some of the ways to develop and distribute content that is relevant to the expectations your prospects and customers have for your business.

Ramon Ray joins Jim Blasingame to reveal the power of having a customer community that you hold together between purchases with your specialized content that focuses on why they do business with you.