The phone book is not your prospect list. Ellen Rohr joins Jim Blasingame to talk about how to raise your prices by focusing on the customers who will pay what you have to charge, instead of trying to conquer the world.

Could your pricing structure be dangerous to your business? Ellen Rohr joins Jim Blasingame to reveal tips and best practices on how to develop a pricing strategy that contributes to long-term success, including a formula to use.

How can you better market your growing small business? Janet Christy joins Jim Blasingame to remind growing businesses that what's important to your customers is less on what you sell and more on how they use it, want it delivered and how they feel about it afterward.

Can you negotiate with online coupon companies? John Audette joins Jim Blasingame with advice on negotiating with online coupon companies, including the number of coupons sold and expiration date.

Do you know how to evaluate online coupon? John Audette joins Jim Blasingame with advice and warnings about how to evaluate online couponing so that you build customer relationships, not just grow sales volume.

Are online coupons good for small business? John Audette joins Jim Blasingame to discuss the rise of online couponing, like Groupon and Living Social, and whether they are good for long-term success.

Use the 65/35 rule of communicating – listen 65% and talk 35%. Karen Reisman joins Jim Blasingame to reveal two components for empathic communication, listen before you speak and, tell what you know and what you don’t know.

How can you better make connections through referrals? Joanne Black joins Jim Blasingame to reveal that making referrals can actually improve relationships on both ends of the referral.

How are you managing pre-qualified referrals? Joanne Black joins Jim Blasingame to talk about how to manage pre-qualified referrals and whether to offer an incentive for clients to refer you.

Perfecting the middle piece of the referral puzzle, the introduction. Joanne Black joins Jim Blasingame to discuss why the referral introduction step is so important and how you can improve this critical element of referral selling.