Deb Calvert joins Jim Blasingame to reveal that customers like perseverance, but not so much persistence, and why you have to front-load perseverance.

Sarah Hiner joins Jim Blasingame to discuss the fact that things that are free often come at a cost of some kind, and even if truly free, may not result is something of value.

Steve Martin joins Jim Blasingame to reveal how to serve your customers so well that they’re not only afraid to do without, but that motivation causes them to pay you more.

Brad Huisken joins Jim Blasingame to reveal that survival of Main Street retailers will depend on their ability to become devoted to delivering extreme high touch service, like it was a century ago.

John Horvat II joins Jim Blasingame to reveal that being totally devoted to service to customers is an important way to restore humanity to the marketplace.

Stacey Randall joins Jim Blasingame to reveal that while all referrals are golden, organic referrals from customers who love their experience with you are at a level above other referrals.

Stacey Randall joins Jim Blasingame to reveal the power of focusing on the Customer Experience, and the two elements that it’s made of, including the work and the relationship.

Chip Bell joins Jim Blasingame to reveal the power of loving up your customers, and why businesses have to make the first move in that relationship.

Chip Bell joins Jim Blasingame to discuss the power of training employees to make a direct connection between happy, devoted customers and their compensation.

Jim reveals that, unlike the CWCS I Syndrome, which affects employees, the Level II of this condition is found only in management, and happens when they get too far away from customers.