Toxic talk within your team impacts performance. Barbara Burke joins Jim Blasingame to discuss how the attitudes of a business' employees can be sensed by customers and therefore, impact performance up or down.

The prime business fundamental is meeting customer expectations. John Bradberry joins Jim Blasingame to discuss why maturity may be an advantage in balancing innovation with delivering on customer expectations.

Customer expectations drive your need to innovate. Robert Brands joins Jim Blasingame to discuss innovation as a holistic and broad approach to constantly evolving customer expectations.

Why do employees act like customers are interrupting their day? Darryl Rosen joins Jim Blasingame to reveal how a competitive advantage could be acquired by merely training employees to serve customers within an inch of their lives - and say "thank you."

Use Valentine’s Day to connect with your customers. Sarah Petty joins Jim Blasingame on how even guys can use Valentine’s Day as a marketing tool to touch base with your customers.

Businesses are learning that sustainability is good business. Jim Blasingame encourages you to learn about the sustainability activity of your business customers and be prepared to be their sustainability partner.

Are you able to meet your industry’s changing customer expectations? John Bradberry joins Jim Blasingame to discuss why you must keep up with the trends in customer demands in your industry to stay relevant.

Authenticity and transparency are winners. Jim Ballard joins Jim Blasingame to discuss how to create a marketing plan that will connect with customers metaphysically with authentic messages.

Attract and serve customers better by looking beyond the physical. Jim Ballard joins Jim Blasingame to discuss how to look through the physical aspect of a customer to connect with their soul or spirit.

Ask customers what they like - or don't like - about the experience they have with you. Jim Joseph joins Jim Blasingame with an example of how to fail by not asking customers why they like - or don't like - how you take your brand to market.