Category: The Age of the Customer®
Dave Anderson joins Jim Blasingame to reveal why it’s important to take your customers beyond the satisfied level so they want to come back on their own.
Pam Danziger joins Jim Blasingame to report that the more affluent consumers are looking for more than product, they're looking for engagement, interaction, and an experience with their purchase.
Jim Blasingame reveals the six major factors bankers use to consider whether to make a business loan, called the Six Cs of credit.
Chip Bell joins Jim Blasingame to talk about how to get customers to come back after they do business with you the first time, and how to make them advocates.
Bruce Piasecki joins Jim Blasingame to report on how corporations are focusing on social issues more, but will they really pay attention to humans, including employees, Main Street vendors and communities?
Bruce Piasecki joins Jim Blasingame to report on six areas of expertise that will define global corporations’ activity if capitalism is to become more relevant to all stakeholders, not just the short-term goals of investors.
Bruce Piasecki joins Jim Blasingame to report on how capitalism has been practiced and why it must morph from speculative to a form that considers all elements of the world around it, not just short-term profit.
Jaynie Smith joins Jim Blasingame to talk about why with the resources available to small businesses, and their proximity to customers, small business have an advantage over big companies.
Jaynie Smith joins Jim Blasingame to talk about factors that customers value more than price and how to discover what they are.
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