Customers will tell you where your new opportunities lie. Steve Martin joins Jim Blasingame to discuss how successful small businesses look to evolving customer expectations to find their new growth opportunities.

Thriving in a slow economy requires finding opportunity others miss. Steve Martin joins Jim Blasingame to reveal how businesses grow in a tough economy by looking for internal and external opportunities to serve customers better.

Do your employees have the right customer service attitude? Barbara Burke joins Jim Blasingame to discuss the ROI in creating and maintaining a culture that always makes the customer believe they come first.

You don’t have to be aggressive to sell, but you do have to be persistent. Barbara Burke joins Jim Blasingame to discuss how to focus less on forcing the sale and more on demonstrating confidence and building relationships.

How do you convert customer behavior triggers into business? Adrian Ott joins Jim Blasingame to discuss triggers that cause customers to think about your business, plus how to exploit competitors’ “prairie dog” events.

There is no chicken/egg quandary: The customer comes first. John Stanton joins Jim Blasingame to remind us that customer loyalty happens after they feel we've been loyal to them.

Are you prepared to do whatever it takes to make customers happy? Bob Negen joins Jim Blasingame to discuss how to convert doing what it takes to make customers happy to making them loyal.

What if you had no policies about customers? Bob Negen joins Jim Blasingame to discuss why policies you create for dealing with customer could actually create barriers to long-term customer relationships.

Authenticity is becoming the coin of the marketplace. Ruth Sherman joins Jim Blasingame to talk about how customers want to see humanity and authenticity from the people and companies they do business with.

Are you maximizing the mid-year momentum of your existing customers? Skip Miller joins Jim Blasingame to discuss the importance of knowing current customers' momentum by staying connected with a mid-year tune-up.